Fresh Vision

Philadelphia Cream Cheese

ROLES: Concept, Design, Art Direction, Copy

COLLABORATORS: Co Art Director/Copywriter: Anatsasia Svetlova

DATE: Fall 2024

AWARDS:

Graphis New Talent 2025 Gold Award

Published, Ads of the World, 2024

INSIGHT:

Restaurant owners have enough to think about. Keeping track of inventory is a time waster that can be eliminated.

BIG IDEA:

Philadelphia Cream Cheese can transform soon-to-expire ingredients into tasty dishes with the help of NFC, AI, and AR Glasses technology.

Case Study Video

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